The Loop Issue Twenty-Eight
Letter from the Editor
With the onset of fall comes a season of change for fashion. We’re not only witnessing wardrobe reinvention and shifting influence of trends, but also the unfolding of fashion history itself.
From the sheer statements at the VMAs to denim’s refusal to settle on a single silhouette, this season feels liberated from trends. We’re being forced to tap into what we actually like, testing our personal style–a concept that feels both refreshing and unfamiliar to a fashion world growing resentment for fast paced micro-trends.
Yet beyond the runway and cultural moments, a chapter of fashion history has closed and another one opened. As Anna Wintour steps aside for Chloe Malle to begin her tenure as Head of Editorial Content at Vogue, the fashion world also mourns the passing of Giorgio Armani, the grandfather of luxury.
The newest fashion leaders have landed—and this fall will prove whether they sink or swim.
With Love,
IN THE NEWS:
Favorite Looks from the VMAs
Photo courtesy of Harpers Bazaar
The VMAs have always been a stage for bold, boundary-pushing fashion—second only to the Met Gala. This year, sheer stole the spotlight. Sabrina Carpenter dazzled in a red lace Valentino gown topped with a playful purple boa, while Tate McRae’s white Ludovic de Saint Sernin look screamed poolside luxury. And then there was Lenny Kravitz, whose plaid suit struck the perfect balance of structure and ease, embodying one of fall’s most defining trends.
What's next for Giorgio Armani?
With the passing of Giorgio Armani–one of fashion’s greatest visionaries–the future of the luxury brand is up in the air. The brand is undoubtedly recognizable for its elegance void of loud logos, arguably due to its independence–allowing Armani himself to steer leading decisions and stay true to his vision. But in recent years, there has been concern regarding brand dilution, performance decline, and limited adaptability, complicated by a rigidly structured trust Armani set up to control the company post-death. Whether it be a more agile leadership model, or new creatives to drive the brand into different consumer segments, we’re curious to see the brand’s next move.
Photo courtesy of Getty Images
Where is Vogue headed?
Vogue’s new head of editorial content, 39 year-old Chloe Malle, is stepping into one of fashion’s most iconic roles—marking the end of Anna Wintour’s 36-year reign and the start of a bold new chapter with a lens of innovation. But what does this mean for the luxury magazine giant? Known for co-hosting Vogue’s podcast, openly rejecting fashion snobs, and reportedly decorating her office with Lego structures, it seems as though Malle seems to be a 180º shift from Wintour. With plans to restructure the traditional Vogue issue, incorporate more creative projects, and focus on niche, witty, and original point of view, the fabric of Vogue is being restitched.
Photo courtesy of Vogue
THE October Vogue Cover
The October cover of Vogue features everyone’s favorite bestie duo: Kendall Jenner and Gigi Hadid. The two sat down for an interview staged in a beautiful Wyoming ranch, tapping into the deeper aspects of their friendship, detailing how their careers have shifted and exploring how they find balance in having such public facing lives. In a cultural environment craving authenticity, the vulnerable conversation exposes a much more human side to celebrities that will resonate across generations.
Luxury Giant Kering Under New Leadership
Kering has had a rough ride as of late: profits are down more than 50% and debt has amassed over $10B. The solution? Handing over the CEO title to Luca de Meo, tasked with expectations to cut costs, reduce debt, rationalize brand portfolio, reorganize structure where needed, and sharpen the company’s focus. Although there was some pushback, especially surrounding Meo’s compensation package, we’re hoping this change in leadership will turn the company on its head.
TREND WATCH:
Denim Pushes Boundaries
As Levi’s global vice president of women’s design, Jill Guenza, noted, denim is in its “everything everywhere all at once era.” While luxury brands like Miu Miu and Acne Studios sent slimmer silhouettes down the runway, sales in bootcut jeans skyrocketed after Kendrick Lamar’s Superbowl Halftime show. Meanwhile, Gen Z’s obsession with baggy jeans continues. When it comes to picking out your next pair of jeans, you’ll definitely be choosing your own adventure–forcing us to tap into our personal style.
EVENTS:
Hilary Hoffman Speaker Event
MFMS is collaborating with the RRC and MSBC to host an exclusive speaker event with Hillary Hoffman, the founder of SOTO Method.
When: Friday, September 26, 2025
Where: Blau Hall, Ross School of Business B1580
RSVP coming soon
Fashion Week Rundown
London Fashion Week: September 18-22
Milan Fashion Week: September 23-29
Paris Fashion Week: September 29 - October 7
STYLE SPOTLIGHT:
Rebeca Oksana
Photo courtesy of Rebeca Oksana
From Brazil, living in Germany, Rebeca Oksana is our latest it-girl obsession. Her style guides are the perfect mix of a funky chic aesthetic from a realistic perspective–showcasing her everyday outfits and detailing the most timeless and wearable trends of the season. Beyond fashion, her Instagram feed is quite literally a vintage-inspired Pinterest board, and we’re taking notes on pose inspo.
MFMS PICKS:
WHY:
To inspire and educate the next generation of fashion industry leaders by connecting them to creative and professional opportunities across the retail world. The Michigan Fashion Media Summit is the premier platform for college students and industry professionals to collaborate and shape the future fabric of fashion.
